RFID, mobile devices make for powerful combination

By: Teamwork Retail

Radio-frequency identification technology and mobile devices are ideal for the retail industry, as this sector is heavily dependent on data tracking pertaining to inventory stock. An RFID Journal report detailed how these solutions are influencing various aspects of business operations, including logistics, transportation, authentication and verification, among others.

RFID readers have become popular due to the rise of mobile devices in the workplace. Today, employees are using their personally owned products for work-related purposes, especially to access data. The bring-your-own-device phenomenon is among the most powerful trends on the market, benefiting both staff members and employers alike. Personnel do not have to learn the intricacies of tools they are unfamiliar with, while businesses can avoid the costs of purchasing and distributing gadgets to the workforce.

The news source explained the two main products are lightweight gadgets that attach to tablets and smartphones and low-cost readers that gain “full-fledged” functionality when integrated with smart devices.

“We’re seeing more employees, whether it’s [production] line workers or shop-floor managers or retail associates, using these mobile devices as part of traditional auto-ID capture solutions,” explained Michael Liard, an RFID analyst, as quoted by the news provider.

Businesses that want to achieve organization-wide data accessibility can do so through a combination of tools. A cloud-based mobile retail POS system, coupled with mobile devices and RFID technology, can help companies improve their view of their operations, especially inventory stock and purchase history. Companies with all of these systems working in harmony are able to determine which products are selling the best, which items require price cuts and specials/loyalty rewards that may persuade consumers to buy goods.

With employees equipped with tablets and smartphones in the workplace, retailers are able to achieve functionality not possible with outdated methods that hold their brands back from improving efficiency across the entire organization.

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