Technology could bring franchising sector into modern times

By: Teamwork Retail

Cloud computing, mobile solutions and point-of-sale systems all have potential for helping franchises enter the here and now rather than relying on practices popular decades ago. Entrepreneur recently reported.Edible Arrangements founder Tariq Farid asserted some of these businesses are leveraging technology that precedes the 1990s.

“I think franchising is an amazing model, but technology is not in the comfort zone of a lot of franchise leaders. They don’t understand that the point of technology is to make life easy so franchisees can focus on growing their business, not running their business,” Farid said, as quoted by the news source

POS systems have long been a thorn in the side of franchisees. Entrepreneur reported companies have struggled to adopt these solutions due to both expenses and complications. Luckily, cloud-based POS systems are on the market, offering functionality and affordability to businesses.

Cloud computing is available through subscription-based pricing, enabling companies to adopt a suite without making an upfront capital investment. Another advantage of the cloud compared to on-site equipment is maintenance. Vendors, not clients, manage the environments, allowing franchisees to focus on other internal tasks like running their firms, launching new products and improving customer service.

With cloud based POS systems installed, employees can view the data generated by orders through Internet-connected devices such as laptops, tablets and smartphones, always staying on top of the purchasing habits of consumers. These solutions also allow staff members to update their companies’ e-commerce websites, manage customer loyalty and membership programs, transfer memos and receive inventory alerts.

Companies interested in cutting the cord and walking away from outdated equipment should consider implementing a cloud POS. Not only can businesses experience functionality not possible with older systems, the sections formerly required to house stationary POS solutions can be turned into shelf space to maximize stores’ real estate.

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