Fall Vibes: 3 Ways Retailers Can Close the Year in Style
The summer is coming to an end, and it’s a time when many consumers start to breathe new life into their wardrobes, preparing for colder temperatures with fresh fall collections. As the year hurtles towards its close, the festive shopping period is soon to kick off with the traditional curtain raiser, Black Friday, arriving in November. Retailers must prepare to make the most of this busy time of year.
Creating offers that customers find hard to resist, and introducing exciting collections to spark shopper enthusiasm are essential to captivating consumers. However, to drive sales during this period, retailers need to be able to create seamless experiences while remaining efficient. Technology can play a pivotal role in driving success.
In this blog, we’ve highlighted three key ways retailers can leverage technology to finish the year with flair…
The summer is coming to an end, and it’s a time when many consumers start to breathe new life into their wardrobes, preparing for colder temperatures with fresh fall collections. As the year hurtles towards its close, the festive shopping period is soon to kick off with the traditional curtain raiser, Black Friday, arriving in November. Retailers must prepare to make the most of this busy time of year.
Creating offers that customers find hard to resist, and introducing exciting collections to spark shopper enthusiasm are essential to captivating consumers. However, to drive sales during this period, retailers need to be able to create seamless experiences while remaining efficient. Technology can play a pivotal role in driving success.
In this blog, we’ve highlighted three key ways retailers can leverage technology to finish the year with flair…
Improve Customer Satisfaction
There is no denying that to drive long-term success, retailers must focus on earning consumer loyalty. One way retailers can achieve this is by creating high-quality shopping experiences. Personalization is one key element that can be utilized to deliver this, but in order to incorporate it effectively, retailers require the best tools available. Teamwork Commerce’s Mobile Point-of-Sale (POS) solution empowers retailers to create tailored interactions and high-quality experiences by enabling them to provide:
Unparalleled Experiences
The Mobile POS solution uses cloud technology that supports a centralized database with real-time data across all channels. From the customer’s purchasing habits to their dog’s name, our technology provides in-store associates with all relevant customer information at the touch of a button. Store associates can greet customers with personalized interactions and engage with them in more meaningful ways. What’s more, the software runs on full-featured iOS smartphones or tablets anywhere in the store – even in offline mode. This allows store associates to serve customers from any part of a store without having customers wait in queues.
Personalized Discounts
Gone are the days of the “one discount fits everyone” strategy. Today, to differentiate themselves from their competitors, retailers need to offer customized discounts. Promotions that matter to their customers – on products they love. With the Mobile POS deployed, retailers can curate special fall and festive discounts for shoppers based on their purchase history, frequency and preferences. The solution features an integrated sales engine that automatically calculates all promotions and rewards, creating the best offers and leaving customers satisfied.
Enhance Operational Efficiency
To create unparalleled experiences this fall and make the most of the upcoming festive peak, retailers need to streamline back-end operations well in advance. With Teamwork Commerce’s Reporting & Analytics solution, retailers can achieve this and drive:
Increased visibility
From in-store inventory and warehouse stock through to live store performance and sales analytics, the software allows retailers to view all this information in real-time from anywhere in the world. This is extremely crucial in today’s rapidly evolving retail environment, where decision-makers need to make multiple decisions frequently based on trends and changing shopping behaviors. For example, retailers can track if any item at any store is selling fast and allocate more stock at just the tap of a button.
Meaningful insights
In addition to offering real-time insights, the solution also provides customized reports and recommendations based on historical data. Retailers can use these reports to make impactful decisions, faster. If an item has not been performing well, retailers can use promotions to encourage purchases. Conversely, if a particular item was fast-selling last fall, they can restock it and maximize customer interest.
Streamline Inventory
The importance of streamlined inventory can not be overlooked. In fact, due to out-of-stock items, retailers missed $82 billion of potential sales in 2021. Retailers need to leverage inventory tools beyond only tracking stock availability. Teamwork Commerce’s Inventory Management solution allows retailers to:
Control and Optimize Inventory
Our solution allows retailers to manage and control where inventory is assigned and how it will be fulfilled, in seconds. What’s more, they can put aside defective items, mark them damaged, and remove them from the on-hand inventory to ensure customers only receive high-quality items. This not only improves customer satisfaction but also helps retailers earn consumer trust in the long-term.
Analytics for Procurement
The state-of-the-art solution is capable of generating meaningful inventory-related recommendations. The solution can tell retailers what to order and when to order more, providing them with customized recommendations based on trends and historical performance data. This not only streamlines procurement processes but also reduces the amount of landfill waste and helps retailers remain cost-effective by preventing retailers from ordering excessive inventory.
Epilogue
With exciting festivals on the horizon, retailers are likely to experience a hectic interval, but a period full of opportunities. To bump up their sales and close the year in style, retailers need to deploy the latest solutions to dazzle customers with top-tier experiences.
Do you want to know how you can use technology to maximize your sales to end the year in style? Reach us here, one of our technology wizards will be happy to help you.
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