Commerce Talks EP12: Clint Ridenour

Guest Bio

Clint Ridenour | Application Specialist, Teamwork Commerce

The Teamwork Commerce platform is built on a natively integrated framework; this strong foundation enables Teamwork Commerce to provide efficient omnichannel functionality to retailers across many industries. With a strong cloud backend, retailers are able to connect a variety of legacy systems, tools and integrations to drive more engaging retail experiences.

What are the current emerging technologies trends and challenges in the retail world? What is a “day in the life” of an Application Specialist? Clint Ridenour, Application Specialist at Teamwork Commerce, joins us to discuss. Clint has been part of the Teamwork family for over a year, and considered a resident expert on the Teamwork platform. Clint’s previous retail background enables him to really understand and help his clients and drive long term success for both companies.

Overview

A day in the life of an Application Specialist involves a lot of client-facing meetings, working on various work flows and processes within Teamwork (i.e. gift cards and loyalty programs), troubleshooting, brainstorming and thinking outside the box to improve customer experiences. Having a good customer relationship with our clients and partners is key and the number one priority at Teamwork. If issues arise, it is easier to communicate and solve problems together, with partner and client involved. Customization of the Teamwork platform is also key; this allows us to adapt and to provide customers a variety of solutions, in physical stores or online channels.

One important trend affecting retailers is clienteling, personally communicating with customers to build long-term relationships. Digital technologies and omnichannel customer experiences are also important, especially for online shopping and picking up in physical stores. Order routing to other physical channels and using a store as a mini-warehouse has helped retailers maximize their inventory. Teamwork features such as Order Fill Logic show the retailer which store is best for fulfillment, based on which store has the greatest quantity.